Decorating your primary bedroom is all about balancing comfort, function, and personal style. By combining thoughtful design with a few indulgent touches, you can create a space that feels like a true sanctuary — a place where every morning feels fresh and every night ends in peace.

Simon Watson
45 Beautiful Primary Bedroom Ideas From Designers
Sweeter dreams ahead.
Where you relax, reset, and most important, rest, your primary bedroom is arguably the most personal space in your home. Even more so than a spa-like bathroom, your bedroom needs to be a place that soothes you and energizes you. The best primary bedroom ideas are designed to streamline your day and encourage healthy sleep habits without sacrificing style or personality. This isn’t the place to skimp, even though your guests may not see it. After all, your bedroom is the room you spend the most time in, especially if you’re getting the recommended eight hours of sleep a night.
A primary bedroom is much more than a mattress and a bed frame, although we have strong feelings about both of those elements. Its design should encompass much more than a single piece of furniture. You need to consider the color or pattern of the walls, blackout shades to block disruptive light, storage, seating, and the size and shape of the lighting—such as sconces or lamps for reading and overhead lighting for overall brightness. All these elements add up to a primary bedroom that meets your needs as an individual (or a couple).
If you’re in need of a primary bedroom refresh, you’re in luck. Whether you want to do a complete overhaul or are just looking for some fresh styling and color palette ideas, these designer rooms will get you excited. Read on to see which main bedroom tips and ideas speak to your personal style, and then learn how bring them into your own home. No matter what size or scale you’re working with, from a shoebox studio apartment (or even a chic RV) to a grand estate with towering ceilings, the inspiration you’ll find in these primary bedroom ideas is endless.
KEVIN J. MIYAZAKI1
Honor Your Personality
Designer Isabel Ladd is a self-proclaimed maximalist and a lover of what she calls “designer camo”—layering a dizzying variety of prints over each other—so of course the primary bedroom she designed for House Beautiful’s 2023 Whole Home is over-the-top. Wallpaper illustrated with exotic birds, bamboo, and an abundance of florals provides a playful backdrop for Ladd to build on: “The whole aesthetic is ‘more is more; less is a bore,'” she explains.
Sean Litchfield2
Keep It Soft
A neutral Fornasetti wallpaper from Cole & Son sets a warm, quiet tone in the primary bedroom of this historic Boston home by Thiara Borges.
Haris Kenjar3
Evoke a Place You Love
Katie Hodges wanted the primary bedroom of her Hollywood Hills home to feel like an Italian hotel. The butterscotch-and-saffron color palette is “rich and soothing,” she says.
4
Use Soft Materials
Lauren TaylorThe bed in the bedroom of this San Francisco condo practically fills up the entire space, but it’s worth it. “It makes you feel like you want to fall into the bed and get engulfed in it,” says designer Linda Hayslett. The curves and the performance velvet fabric of the headboard make it irresistibly cocooning.
Stacy Zarin Goldberg5
Embrace Escapism
Stepping into your bedroom should feel like a departure from real life, like a vacation. It really can be a place of total relaxation. Bring on the tropical getaway vibes as Breeze Giannasio Interiors did in this Maui home by adding a mural inspired by the relaxing natural surroundings.
Aimee Mazzenga6
Showcase Your Furniture
If your bed frame is as fabulous as this velvet-upholstered, channel-tufted masterpiece, it would be a shame to cover it up with pillows, bolsters, and blankets. Keep your bedding simple, as Christopher Kent did here, and opt for a minimal coverlet to let the bed shine.
Alan Tansey7
Maximize the Square Footage
If your primary bedroom isn’t as big as you’d like, consider installing a Murphy bed to save space. Ignore everything you thought you knew about these humble fold-up beds. They can be stylish and add color and interest to a space, the way this one designed by Michael Chen does.
Lisa Flood8
Invest in Quality Materials
Designer Emily Janak’s primary goal when designing the primary bedroom in her Jackson Hole, Wyoming, cabin was to make it feel as luxurious as possible. Cue an indulgent Loro Piana bed curtains and a West Elm bed frame that she had reupholstered in mohair.
Seth Smoot9
Make Use of Every Inch
No room for wall sconces or table lamps? No problem. You have a ceiling perfect for a pair of pendant lights. The rattan Atelier Vime ones in the bedroom of this Orinda, California, home by designer Lauren Nelson provide light and texture that amplify its warmth.
Kevin Wilkerson10
Create a Cozy Corner
An RV may not seem like the right place for a sanctuary-like primary bedroom, but you deserve good design even on the road. Here, in Karlee and Weston Marsh’s renovated RV, wood panels cover the original mirrored closet doors, and a custom headboard from a local Michigan mill adds warmth to the all-white space.
Karyn Millet11
Add a Seating Area
Bedrooms are so much more than just a place to sleep. To make the most of your space, consider placing a bench or pair of armchairs at the end of the bed as designer Kari Arendsen did in Hillary and Chase Daniels’ California home. You can use your new sitting area as a reading nook and handy drop-zone or even as a place for your little ones to hang out while you get ready for the day.
Francesco Lagnese12
Frame It Out
To accentuate the four-poster bed in this primary bedroom, Thomas Jayne added a subtle rectangle of light blue paint to the wall to frame it and coordinate with blue accents in the bedding.
Thomas Loof13
Offer a Respite from the Rest of the Home
High-gloss jewel tones adorn most of the walls in a Brooklyn Tudor designed by Katie Curtis, but she took a softer approach in the primary bedroom. A custom mural in a soothing, nature-inspired color palette gives the homeowners a break from the richer hues in the rest of the home.
Paul Raeside14
Go All In
Too many walls, not enough cohesion? Take inspiration from this Pennsylvania bedroom designed by Shazalynn Cavin-Winfrey. Chipper yellow gingham wallpaper by Scalamandré unifies the many angles of this attic bedroom.
Rustic White Photography15
Supersize the Scale
If you happen to be blessed with towering ceilings like ones in the primary bedroom of our 2022 Whole Home, take advantage of them by accentuating them. Mark Williams Design and architect Yong Pak set an extra-tall headboard against ceiling-height curtains to draw the eye up toward the stunning paneled ceiling.
KEVIN J. MIYAZAKI16
Set the Mood With Lighting
Whether you’re reading in bed or getting ready for a night out, you want bedroom lighting that can adapt to multiple settings or moods. Take a note from Society Social, who designed our 2023 Whole Home’s guest suite, and use multiple sources. Sconces allow for soft, in-bed direct lighting, while dual table lamps cast a wider glow when more visibility is needed.
Stephen Karlisch17
Utilize the Color Wheel
Purple and yellow may seem too high contrast for a calming bedroom, but when you adjust the tone and saturation, they’re perfect color complements. This main bedroom, designed by Toledo Geller for our 2021 Whole Home, proves that an ochre wallcovering works beautifully with deep brownish purples and earthy pinks.
David A. Land18
When in Doubt, Color Block
Take inspiration from the bedroom in this Long Island home by Danielle Fennoy and forgo patterns and prints in favor of solid swaths of color. The cobalt throw breaks up the all-white bedding, while the yellow throw pillow coordinates perfectly with an equally sunny task lamp.
Robert Peterson19
Play with Patterns
Pattern play is best achieved when you use a common through line to tie them all together. From the geometric curtains to the tiger-stripe accent pillows, each of the patterns in the jungle-inspired bedroom of Vern Yip’s vacation home references the bedspread.
Amelia Stanwix20
Try a Tonal Palette
In this bedroom, a mix of warm-toned browns and reds craft a cozy color palette that’s ideal for a cocooning sleep space. By choosing shades that are on the same side of the color wheel, you don’t have to worry about them coordinating or looking too busy.
Trevor Tondro21
Find a Focal Point
If your home’s architecture leans more quirky than traditional, embrace it! In the bedroom of an Los Angeles home designed by Madeline Stuart, the bed and nightstands sit inside an arched alcove that anchors the room.
Read McKendree22
Make Your Nightstand Work for You
In the primary bedroom of a Darien, Connecticut, home designed by Ashley Whittaker, the nightstand is the hardest working piece of furniture. A small tray pulls out for extra surface area, and everything you could need for a day in bed—from water to your next read—is within arm’s reach.
Victoria Pearson23
Choose One Pattern
An easy way to make an impact without having to navigate the tricky task of coordinating colors, patterns, and textures, is to choose one and run with it. Follow this example from Kristen Panitch, who used a large-scale paisley from Peter Dunham Textiles to adorn nearly every inch of the bedroom in this adorable L.A. cottage.
Jonathan Hoekklo24
Surround Yourself With Greenery
Adding indoor plants to your bedroom not only adds texture and a vibrant pop of color, but it also helps you sleep more soundly. Houseplants produce more oxygen and help clear the air of harmful chemicals and allergens that can disrupt your rest.
Fran Parente25
Create Coziness with Textured Wallpaper
The Phillip Jeffries wall covering in Benjamin Vandiver’s Brooklyn townhouse resembles wool fabric (without the itchy quality). The texture lends the feeling of being wrapped in a blanket every time you walk through the door.
David A. Land26
Combine Old and New
Designed by Elizabeth Georgantas, this 273-year-old home in Nantucket tells a story but has fresh finishes that keep it from dwelling in the past. This is particularly true in the main bedroom, where the cracked beams over an antique désoupaged bed were given a fresh coat of crisp white paint.
Annie Schlechter27
Light the Firep
Nothing makes a home feel homier than a roaring fireplace. If you’re lucky enough to have one in the main bedroom, make it the focal point by placing your bed directly across from it. We also love the textured blue ceiling and accent wall here—they bring softness to the rustic stone walls.
Shade Degges28
Make It Timeless
“I wanted to create a bedroom full of personality,” designer Jae Joo says of the main bedroom in this Boston rowhouse. Though classic and understated, the shrunken photo gallery, curved furniture, and colorful accents give the room character. The light gray walls are also a welcome departure from the go-to shades of white paint most bedrooms feature.
Joshua McHugh29
Try a New Layout
Challenge the default layout and experiment with new ones—you may find that something less cookie-cutter works better for you. In the bedroom of this Virginia home, floating the bed and bedside table in the center of the room enabled designer Raji Radhakrishnan to add a sitting area.
LAURE JOLIET
Maura McEvoy31
Have Fun With It
When designing your main bedroom, the only real rule is to be true to your personal style. If that means mixing fun prints and using bold colors, don’t hesitate to do so. Take inspiration from Matthew Carter‘s bold purple window treatments.
Joshua McHugh32
Consider Your Mood
Think about how you want to feel in your bedroom, and take it from here. Here, Radhakrishnan was aiming for a “breezy, comfortable,” atmosphere, so he opted for white walls, curtains, and bedding, with a mix of midcentury and Japanese-accented furnishings.
Simon Watson33
Take Inspiration From Hotels
Ellen Niven took inspiration from traditional Provençal hotels, padding the walls, swathing the headboard and lampshades of the primary bedroom in her Long Island home in Le Manach’s Balmoral blue floral pattern and hanging a gilt frame. The monogrammed pillows mark a personal touch, while the tiger-print throw pillow spices the room up.
Fantastic Frank34
Let There Be Light
Brighten up your bedroom and let the natural light and organic materials do all the work. The formula: white walls, neutral bedding, minimal decor. And, of course, billowing drapes are a must. Better yet, hang an ethereal canopy.
Studio Ashby35
Choose a Stylish Headboard
Sophie Ashby, the founder and lead interior designer of Studio Ashby, explains that “a wide upholstered headboard brings more fabric into a bedroom while enabling the integration of eclectics.” Think of it as an opportunity to use color without taking up a huge amount of space.
Nicole Franzen36
Pick a Luxe Carpet
This main bedroom is basically a cloud. The plush, almost glowing carpet makes the whole space feel more luxe without overwhelming the eye. The end bench and table lamp also introduce great architectural lines.
Catherine Kwong37
Liven Up the Walls
Wallpapering your whole bedroom might feel a bit daunting, but if you choose a more understated print and stick to a tight color story, it won’t be overwhelming. And if you like mixing in vintage pieces, take note. In this primary bedroom, contemporary bedding gives the retro-inspired accents, like the clock and wall sconces, a second life. The sconce also frees up some room on the side table.
David A. Land38
Introduce a Reading Nook
A built-in reading nook in the main bedroom will earn you some major bonus points, style-wise and beyond. It makes the space even more of a retreat and makes it feel more personalized. Just add throw pillows.
PHOTO: Alexandra Ribar; DESIGN: Leanne Ford Interiors39
Go Minimal
Sweet dreams are made of the exposed beams in this bedroom by Leanne Ford Interiors. Less is more in this effortlessly sophisticated main bedroom. The tall four post bed stretches up the ceiling, making the room feel even bigger than it is. The darker linens contribute to the easy elegance of the space while keeping things earthy and grounded.
Romanek Design Studio40
Use an End Stool
Brigette Romanek opted for a sleek caramel leather stool to contrast with the romantic blush bed frame and blue mirror. If you don’t have enough room to pull up a bench to the end of your bed, a stool is a great alternative. It’ll add that desired design polish and give you a place to put on your shoes or store a blanket, but it won’t look as bulky or take up as much visual real estate as a bench.
Nicole Franzen41
Stick to Neutrals
If you love the bohemian look but also want your main bedroom room to feel grounded and contemporary, use this space as your guide. Think plush pillows and blond floors, wicker furniture, and neutral-hued linens.
Studio Ashby42
Think Big With Art
One perfect place is over your bed. As Sophie Ashby says, “the headboard’s low profile allows for a sizable artwork.” You could also try a gallery wall if you don’t have larger artworks to display. “The headboard’s muted gray wool mix balances the impact of t
Werner Straube43
Balance Cozy With Polish
Corey Damen Jenkins balances approachable, comfortable materials with more refined accents and staples, an ideal combination in the main bedroom of this Michigan home. It’s complete with contemporary light fixtures, a geometric rug, bright pops of color from blue upholstery and throws, and customized surfaces (a beige accent wall, blue wallpaper, and a white ceiling).
David A. Land44
Go All Out
The primary bedroom of designer Fawn Galli’s New York apartment evokes the work of Dutch artist M.C. Escher. Bold, over-the-top black-and-white carpeting and drapes coordinate with the glam light fixture, eye-catching artwork, and luxe throw blanket, while the delicate pinks and creams on the bed add softness.

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