https://youtu.be/7HvHdNoIATE
LOUIS VUITTON ANNOUNCES LEAGUE OF LEGENDS PARTNERSHIP
Through shared values of innovation and pioneering, the historic French Maison and U.S.-based esports organization announce a landmark collaboration. Since its launch in 2009, League of Legends, an online multiplayer game, has grown to become a global phenomenon as the most-played PC game in the world. Every year, Riot Games organizes the League of Legends World Championship for the planet’s best players and teams.
For the Championship Finals in Paris on November 10th, 2019, Louis Vuitton is creating, in collaboration with Riot, an unprecedented, one-of-a-kind Trophy Travel Case to hold the Summoner’s Cup, the trophy awarded to the world champions and considered the most prestigious prize in esports. The bespoke trunk, the first of its kind for an esports championship, will feature both traditional Louis Vuitton savoir-faire along with cutting-edge, high-tech elements inspired by the League of Legends universe. In addition to the Trophy Case, Louis Vuitton has designed unique champion skins and a capsule collection designed by Nicolas Ghesquière, Louis Vuitton’s Artistic Director of Women’s collections, along with other League of Legend digital assets.