Fall 2025 offers a beautifully balanced color story: sophisticated neutrals serve as the groundwork, while bold and unexpected colors add personality and flair. Whether you’re refreshing your wardrobe, going for a full color immersion, or just adding a seasonally-relevant accent, there’s something in this palette for every style.
And beyond just “what’s in,” these colors feel thoughtful — they evoke autumn’s warmth, the richness of materials, and a nod toward both comfort and confidence.
If you like, I can pull together color swatch visuals and shop-friendly pieces in each of these trending hues so you can see exactly how they look and where to buy them. Would that be helpful?
7 Trending Fall Colors That Add Rich, Vibrant Energy to Your Outfits
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Key Takeaways
- The color trends dominating fall fashion are particularly bright this season, with shades like chartreuse, royal purple, and orange taking center stage.
- You can give these hues a try by pairing a statement piece with neutrals like chocolate brown, or dive fully into wearable vivid shades like sapphire and burgundy for a head-turning seasonal ensemble.
Fall shopping is finally upon us, and while neutrals often rule the season, this year’s style is headed in a decidedly vivid direction. After months of ethereal fabrics and bohemian-inspired textures this summer, we’re finally seeing that ’70s-inspired, free-spirited aesthetic blend into fall. From rich royal purple to chartreuse, decadent chocolate brown, and The Life of a Showgirl‘s wave of orange, this season’s trending palettes are bringing a bold, lively refresh to your standard cold-weather wardrobe. Ahead, we’re breaking down seven standout fall fashion color trends to try, including standout product picks in each hue to add to your rotation.
Chartreuse
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We spotted Law Roach carrying a chartreuse Hermès bag during Paris Fashion Week earlier this spring, plus the citrusy hue was a fixture on runways including Gucci, Ganni, and Prabal Gurung—so naturally, it’s been atop our radar. Autumnally speaking, chartreuse has an inherent quirkiness that feels like the sartorial equivalent of those cozy, very Gilmore Girls-coded coffee shops of the early aughts. We’d recommend grounding this statement shade with rich natural tones (like cedar and chocolate) for a wearable look.
Product Picks
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Reformation
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BCBG Max Azria
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Michael Kors
Royal Purple
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Punchy shades have been at the forefront of fashion this year, from playful pastels to matcha-hued handbags. As for this autumn? Rich, sumptuous violet is emerging for a regal take, soaking everything in a retro ‘70s wash of purple.
True to its name and exclusive history, royal purple can often be a loud luxury statement, but it works equally well if your style inspiration is the ’80s neon revival or an Olivia Rodrigo variety of vibrant edge. Try combining it with striking coral for a color-blocked twist.
Product Picks
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Marcella
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Glassworks London
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Ann Taylor
Showgirl Orange
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On the other hand, you might attempt something a bit less expected. Last month’s Copenhagen Fashion Week was ablaze with neons like orange, while forward-thinking designers (like the ever-elegant Andrea Iyamah) have already embraced this shade for months.
With Taylor Swift declaring orange as the signature color of her next era, this trend is about to become a full-blown mandate. Opt for a traditionally autumnal shade of terracotta, pumpkin, or rust for maximum wearability.
Product Picks
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Andrea Iyamah
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Reformation
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Liberty London
Chocolate Brown
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Mocha mousse is back for yet another round. To refresh the wildly popular Pantone Color of the Year for a new season, try combining it with unexpected textures (like popcorn quilting, terrycloth, or tassels) for a creatively tactile approach. Suede—always a fall favorite—remains a firmly on-trend choice this year in everything from shoes to jackets to handbags.
Product Picks
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Mango
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Good American
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Overthesea
Burgundy
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Some version of deep red inevitably appears every autumn. This time around, it’s a cool crossover between dark cherry and chocolate brown. (Wine-soaked chestnut shades and velvety merlot, included.) Nearly a year after Lily Rose Depp’s darkly romantic wardrobe in Nosferatu, vampy elegance is still “alive” and well.
Product Picks
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Guest in Residence
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Larroudé
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Cuyana
Muted Olive
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Shades of glossy olive are making a splash for fall. We’re searching for this shade in accessories (like Damson Madder’s maximalist scrunchie) and the resurgence of certain 2015-era outerwear. We’ve also recently spotted Prada (under co-creative directors Raf Simons and Miuccia Prada) swap the summer’s candied pastels for an earthier palette.
Product Picks
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Damson Madder
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Lisa Says Gah
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Brandon Blackwood
Conversational Cobalt
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Feeling blue? Eye-catching shades of sapphire and cobalt feel like a natural progression from this summer’s icy baby blues, plus the hue just so happens to match September’s birthstone. As far as autumn’s ultra-vibrant color trends go, this one lands on the more wearable side, so seize the opportunity to sport it as a thick sweater vest or wide-leg trousers.
Product Picks
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Zou Xou
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Aligne
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Mango
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