Fitness + Health + Fashion
Say hello to 2019’s first bizarre trend – human-size backpacks Priced at $234, that is Rs 16,322 (approx), these backpacks have become immensely popular, so much so, that the beige coloured ones are already sold out. Would you ever dare buy these oversized backpacks? (Source: http://www.plywood.jp) Just when you think fashion trends can’t get any … Read more
This article first appeared in BoF and McKinsey & Company‘s The State of Fashion 2019 report. LONDON, United Kingdom — India is increasingly a focal point for the fashion industry, reflecting a rapidly growing middle-class and increasingly powerful manufacturing sector. These, together with strong economic fundamentals and growing tech-savvy, make India too important for international brands to ignore. … Read more
